Image credit: United By Blue

United By Blue

Rated: Good

price:
$$$$

location: United States

United By Blue is an outdoor brand focused on ocean conservation.

United By Blue sustainability rating

Planet

5 out of 5

People

3 out of 5

Animals

3 out of 5

Overall rating: Good

Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate


Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate United By Blue “Great”. These are a few factors influencing its score:

  • It uses a high proportion of lower-impact materials including recycled materials.
  • It uses low impact materials that help limit the chemicals, water, and wastewater in its supply chain.
  • It takes meaningful action to reduce emissions from transportation and distribution.
  • It avoids plastic packaging.

Workers’ rights are central to our “People” rating, which assess brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate United By Blue “It's a Start”. These are a few factors influencing its score:

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals” rating. Here we rate United By Blue “It's a Start”. These are a few factors influencing its score:

  • There’s no evidence it has an animal welfare policy.
  • It appears to use leather and exotic animal hair.
  • Responsible Wool Standard certifies some of the wool it sources.
  • It doesn’t appear to use down, fur, angora, or exotic animal skin.

Based on all publicly available information we’ve reviewed, we rate United By Blue “Good” overall.

Last updated May 2023