KICKS

KICKS is owned by Matas Group. 

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions to wastewater, ingredients' impacts, product circularity, and more. Here we rate KICKS “Not Good Enough”. These are a few factors influencing its score:

• There’s no evidence it uses any lower-impact ingredients.
• It’s set a science based target to reduce greenhouse gas emissions in both its direct operations and supply chain but there’s no evidence it is on track.
• It recycles product packaging, but does not disclose the amount or other details.
• There’s no evidence it has set a target to manage water use in its supply chain.
• Some of its palm oil is certified by RSPO.

Workers’ rights are central to our “People” rating, which assesses brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate KICKS “Not Good Enough”. These are a few factors influencing its score:

• It doesn't disclose where its final production stage occurs.
• There’s no evidence it provides financial security to its suppliers, which can result in poor working conditions and wages.
• Its Code of Conduct covers ILO Four Fundamental Freedoms principles.
• It has an external grievance mechanism for workers in its supply chain to anonymously report concerns like harassment and unpaid wages.
• It audits some of its suppliers but does not specify what proportion.
• There’s no evidence it ensures workers are paid living wages in its supply chain.

Note that the "People" rating in Good On You’s methodology is defined by labour rights and does not consider consumer health.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products, are the focus of our “Animals” rating. Here we rate KICKS “Very Poor”. These are a few factors influencing its score:

• It uses animal-derived ingredients in its products.
• It appears to use ingredients derived from farmed animals, including collagen.
• It has not made any public commitments to eliminate animal-derived ingredients.
• It does not have a certification, policy, or statement against the use of animal testing in its supply chains.

Based on all the publicly available information we’ve reviewed, we rate KICKS “Not Good Enough” overall.