Adopt

Our “Planet” rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions to wastewater, ingredients' impacts, product circularity, and more. Here we rate Adopt “Not Good Enough”. These are a few factors influencing its score:

• It uses some lower-impact ingredients including upcycled and certified organic ingredients, but it does not publish an aggregate breakdown of ingredients used.
• It uses renewable energy in its direct operations (such as stores or offices) but not in its supply chain.
• It has no policy to evaluate the biodegradability and environmental toxicity of its ingredients.
• There’s no evidence it’s taking actions to protect biodiversity in its supply chain.
• It could be using palm oil, but it has not disclosed any information regarding responsible sourcing that mitigates environmental impacts.

Workers’ rights are central to our “People” rating, which assesses brands’ policies and practices on everything from child labour to living wages and gender equality. Here we rate Adopt “Not Good Enough”. These are a few factors influencing its score:

• Much of its final stage is located in lower-risk countries or certified facilities, however it does not publish an aggregate breakdown of suppliers.
• There’s no evidence it provides financial security to its suppliers, which can result in poor working conditions and wages.
• There’s no evidence it supports diversity and inclusion in its supply chain.
• Its Code of Conduct covers ILO Four Fundamental Freedoms principles.
• The brand claims to audit some of its supply chain but doesn’t specify what percentage.
• There’s no evidence it ensures workers are paid living wages in its supply chain.

Note that the "People" rating in Good On You’s methodology is defined by labour rights and does not consider consumer health.

Brands’ animal welfare policies and, where applicable, how well they trace their animal-derived products, are the focus of our “Animals” rating. Here we rate Adopt “Very Poor”. 

• It doesn’t clearly state what animal-derived ingredients it uses.
• It does not have a certification, policy, or statement against the use of animal testing in its supply chain.

Based on all the publicly available information we’ve reviewed, we rate Adopt “Not Good Enough” overall.